Chapter 16
A Community of Tennessee Writers, Readers & Passersby

Shopping is Fundamental

For the next two days, Macy’s customers can help fund local Reading is Fundamental programs

June 30, 2010 Today and tomorrow, Macy’s customers across Tennessee can pay three dollars for a coupon that offers ten dollars off the cost of a fifty-dollar purchase. More importantly, that three-dollar investment goes into the coffers of the national office of Reading Is Fundamental , the largest literacy nonprofit in the U.S., which in turn gives one dollar back to the local RIF chapter. Last year alone, the campaign raised $3.1 million and provided 800,000 kids with 2.5 million books. So shop early today and tomorrow, and shop often.