April 20, 2012 The Justice Department rode in on a white charger last week to defend the American consumer from predatory pricing in the e-book market. The hitch? Justice wasn’t aiming for Amazon, the online goliath that’s selling e-books at a loss to drive sales of its Kindle e-reader (and, not coincidentally, create a de facto monopoly of the e-book market). Instead, the target is Apple and five U.S. publishers destined for extinction if Amazon realizes what increasingly looks like its ultimate goal: to become an entirely self-contained, in-house publishing industry—Amazon the agent, publisher, distributor, and bookstore. It’s not entirely unreasonable to wonder if, somewhere deep in the bowels of its corporate megalopolis, Amazon is preparing to beta-test an e-author, too.
Read moreWhat E-Books Really Cost
If no one’s paying for paper and ink—or binding and shipping and storing—why should a download cost more than a buck? Chapter 16 counts the reasons